The Roc the Riverway Program will consolidate almost 30 development projects along the Genesee River under a single concept to achieve synergy and leverage the value of Rochester’s riverfront. Governor Andrew Cuomo and Mayor Lovely A. Warren announced the launch of Roc the Riverway in February with an initial State investment of $50 million. The Program is being guided by a Roc the Riverway Advisory Board, under the leadership of Chamber of Commerce President Robert Duffy and Monroe Community College President Anne Kress. To learn more or RSVP, visit www.cityofrochester.gov/roctheriverway/.