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Kodak's Reel Film app + coming attractions

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With the recent release of the new iPhone 8, a fresh iOS, and the hotly anticipated iPhone X right on its heels, thousands of people are in the process of updating their phones. So the time seems right to add a shiny new app or two to the download queue. At the top of any cinephiles list should be Kodak's Reel Film app, developed right here in Rochester. Also available for Android and accessible online at reelfilm.kodak.com, this nifty little app allows users to locate nearby theater venues that offer the opportunity to catch a movie projected on film.

Launched late last year, the idea for the Reel Film App first came about back in 2015, when Quentin Tarantino's 70mm roadshow presentation of "The Hateful Eight" was touring the country. Sites like Fandango often don't include format information for screenings, which is a problem if the format itself is a draw for certain audiences. "Providing visibility to the venues showing these real, unique films is really what it's all about," says Matt Stoffel, Web Strategy and Development Manager for Kodak.

That initial spark of an idea was followed by a year of development, which involved communicating with staff from theaters across the country, who helped guide what the app would ultimately look like. "It was really a national effort," says Mobile and Web Developer Larry Herb. These assisting theaters included our very own Little and Dryden Theatres, as well as the Alamo Drafthouse and the New Beverly in Los Angeles.

Their input helped make the app a useful resource to film fans the world over, with 174 participating theaters across the nation, as well as Ireland and the UK. And the database is actively growing, with new venues constantly being added. The rebranded Kodak Center Theater (200 West Ridge Road) is just one of the most recent additions, fresh to the app's database as of last week.

The app provides an option to set up notifications for local screenings (the proximity automatically starts at 50 miles, though an update allowing you to adjust that setting should be coming in the near future). Plus, the official Twitter account constantly tweets out all the film screenings happening each day, so there's no reason to miss a single frame of celluloid showing anywhere in your area.

In addition to film screenings, the app also features a section devoted to in-production movie projects shooting on film. At the heart of Kodak Reel Film app is the company's commitment to maintaining the accessibility of film. Says Stoffel, "We want people to understand that it's still around, it's still totally viable, and it's really something special."

Coming Attractions:

The "Banff Radical Reels Tour" will be showing selected highlights from the annual Banff Mountain Film Festival in Alberta, Canada. The festival features the best films from around the world with focus on outdoor adventure sports. The "Radical Reel Tours" screening will be held Wednesday, October 4, 7 p.m. at RIT's Ingle Auditorium. Tickets $12-$20. Visit rittickets.com or call 475-4121 for more info.

For the month of October, the Little Theatre and Fright Rags' collaborative Saturday Night Rewind film series will be expanding from its usual monthly screenings to become a weekly showcase for classic horror movies. Beginning with a "Creepshow" double feature this Saturday at 7 p.m., other selections include "Hellraiser" and the original "Halloween" with actress P.J. Soles in attendance (look for an interview with the actress in this space next week). There's even a mystery film screening on Saturday, October 28. Check thelittle.org for a complete schedule.

Presenting three days of horrific cinematic treats, the fourth Upstate New York Horror Film Festival will be held Friday, October 13 through Sunday, October 15 at the Villages Screening Room (1471 Long Pond Road). The festivities include a timely screening of "Friday the 13th" at 10 p.m. on Friday, and continue through the weekend with screenings of 150 short and feature-length independent horror films. Various ticket options and packages are available; check the festival Facebook page for more information.

Hoopla!, a collective made up of Rocky Horror enthusiasts from across Western New York will host "The Rocky Horror Picture Show" at The Cinema Theater (957 South Clinton Avenue).

The evening will feature a screening of the cult classic film, with a full shadowcast performance and audience participation. The show starts at 11:30 p.m. Tickets are $5, and prop bags are available for $2.

If you missed your chance to see Jordan Peele's instant classic horror-thriller "Get Out" on the big screen, the Little's got you covered. The theater will screen the film in conjunction with the Rochester Association of Black Journalists, as part of their ongoing Black Cinema Series series on Friday, October 27, at 7 p.m. The film will be followed by a panel discussion.

The Dryden Theatre screens East German drama "The Architects" on Saturday, October 28 at 7:30 p.m. The film, about a middle-aged architect struggling with construction on his first major commission, was the last film completed in the East German film studio system before the end of the German Democratic Republic. A Q&A with director Peter Kahane will follow. eastman.org

Have information about an upcoming film event or screening? Send details to adam.lubitow@gmail.com.

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